Socialed, formerly Target Media Motorsport is a media and creative agency focussing on growing the digital presence of the world’s best brands. Socialed have assembled a team of content creators and media moguls to help develop businesses online and create cohesive omnichannel media strategies.
Socialed have the privilege of sharing their expertise with Performance Physixx to help grow the digital presence of the brand and connect with more drivers within the motorsport industry. Socialed have created a bespoke media strategy, integrating video content in an attempt to drive engagement and increase the brand exposure. One of the successful video strategies is entitled Off Track Tips designed to showcase the company expertise and resonate with the target customer. Since the beginning of the project together, we have seen an increase of 5,575% in accounts engaged and over 108k video views across the video content.
Going forward, the partnership aims to bring to life more exciting video series, including Vlog content and tutorials to further exhibit the expertise of Performance Physixx. The ambition is to improve the quality of the community on social media and diversify the types of accounts engaged.